Twitter revealed new rules on its treatment of hateful speech Saturday, part of new owner Elon Musk’s vow to make the social-media giant a transparent bastion of free expression.

“People will still see slur words in Tweets when they follow an account that uses them,” according to a post from Twitter Safety’s official account. “However, we will not amplify Tweets containing slurs or hate speech, and we will not serve ads adjacent to those Tweets.”

The account explained that blanket removal or suppression of tweets containing hateful comments will not be an option.

“Context matters, and not all occurrences of slur words are used in a hateful way,” the anonymous official posted. “Slur words may be used in counterspeech, reclaimed phrases, and song lyrics, for example.”