When Justice Ruth Bader Ginsburg died on Sept. 18, outside groups on both sides fired up the well-oiled machinery that had laid in wait for the two years since the Brett Kavanaugh confirmation effort. Tens of millions of dollars were spent on television ads, joint letters were signed by pro- and anti-Barrett coalitions, media campaigns were engaged and protests were organized. 

There was even a big pink bus with Barrett's face on it that went on a tour through the U.S. organized by the conservative Concerned Women for America. 

All of this happened in less than 40 days between Ginsburg's death and when the Senate voted to confirm Barrett on Monday.